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What is Media Literacy?

Media Literacy is the ability to access, analyze, evaluate AND create media in a variety of forms.

7 Principles of Media Literacy

  • All Media are Constructs.
  • Media Representations Construct Reality
  • Audiences Negotiate Their Own Meaning
  • Media Constructions Have Commercial Purposes
  • Media Messages Contain Values
    AND Ideologies
  • Media Messages have Social
    AND Political Consequences
  • Each Medium Has a Unique Aesthetic Form

Five Approaches to Teaching Media Literacy

  • Aesthetics
    AND Appreciation
  • Production
  • Citizenship
  • Protection
  • Holistic
  Untitled Document

Outlook in the Classroom

Influence of the Media on Teens watch

Originally aired 7/16/2003
During a MediaSmart class at Manchester Child Health Services, participants deconstruct media and discuss the messages they discover. Rona Zlokower, director of the Media Literacy Program, discusses the impact that the media have on young adults. This program also features an in-depth discussion with teens at the Manchester YMCA-Teen Center.

Frameworks
Resources

What is Media Literacy?

General Media Literacy

Advertising

Media Bias

Body Image

Gender

News/Journalism

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